Portfolio / Dimitra Vasileiadi, Pastry Chef
Dimitra Vasileiadi — logo design and logo mark for a pastry chef
A monogram and combined logo for a pastry chef from Rhodes, using negative space and a serif typeface for high gastronomy.
What I did
- Logo design
- Logo mark (monogram)
- Logo colour variations
- Business card design
- Logo applications
The approach
A serif typeface in capitals gives the name the authority and finesse of a chef working at the top of her field.
A discreet mark built from negative space tells the brand story at a glance and gives the chef a compact symbol for boxes, plates and social profiles.
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