Portfolio / Dalis Leather
Dalis Leather — retro wordmark logo design
A retro wordmark for a third-generation handmade leather goods company, built to carry the history of the business.

What I did
- Logo design
- Logo colour variations
- Business cards & discount coupons
- Roll-up stand banner
The approach
A company trading handmade leather since its grandfather's workshop deserves a mark with age in it. The wordmark uses a retro typeface and careful letter spacing to put the company's history first.
The result stays recognisable in one colour, on a label, on a shoe box and on a shop window.



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